SEO is Important. But are SEO's important?
I spent two years between WebMD and Vitals taking on a monster for the business - optimizing for organic traffic. Once I sorted through a lot of the misunderstandings in the organization, the paranoia, and the downright hopelessness - I presented the business with one option to fix their issues with organic acquisition: make Vitals a better experience for users.
Overthinking User Experience? Alexa's Jeopardy Just Did
My wife and I were loyal, sheepish players of Alexa's Jeopardy game. Every weeknight like the moths to flame that we are, we would flock to our Amazon device (well, an Alexa-enabled Sonos actually) and commanded Alexa "Play Jeopardy!"
Here's Why Software Development Cannot Be Industrialized
Waterfall. Scrum. Spiral. RAD. XP. Software methodologies are plentiful, all in an effort to make it so that timelines and budgets are predictable. They are an attempt to create repetition and commonality within software development. But they are a lie.